If you are an ordinary TV observer, most likely you are aware there is a big difference between loving and “just likes” TV shows on Netflix. Anyone can easily enjoy the show and then click the thumbs up button to save it for later or notify the Netflix recommendation machine to offer other similar TV shows.There is also an option to catch TV shows, which in turn makes Netflix recommend similar to more rare. But why can’t Netflix users define their tastes further? On April 11, the company overcomes this problem with a new thumb double button, which basically allows users to show that they like something more as usual.
The concept is exactly like it sounds. If you are a fan of hardcore showing off like “BREAKING BAD” and “CALL SAUL,” but you just casually enjoy comedy sites like “Seinfeld,” now you can show a set of more clear preferences with the platform algorithm. Netflix hopes that the replaces between deserved multiple-fingers are decent and only a thumbs up can serve to create a far more attractive Netflix experience for everyone involved.
Until around April 2017, every Netflix user can assess TV shows or films on a scale of five points. The system works more than just curating its own playlist; It also gives a numerical score for others to base their supervision decisions.
Why Netflix ditched its five-star rating system
In 2017, Business Insider reported that Cameron Johnson Netflix described the switch from the star system to the thumb system because it had allowed the platform to become more transparent in what was actually meant by the score.
In fact, the score displayed in the interface does not really equalize with the average score given by all users; It was even based on how high people with similar tastes have scored in the past, and basically just trying to notify their viewers also like content based on what their algorithm has known. According to the protocol, Netflix found that there was an increase in the engagement of 200% when they dropped the star system completely as a substitute for a simple thumb or thumb down.
Netflix’s new thumb system has worked for about a year, but it might not be the final iteration of the ranking system we get. In fact, Netflix has many reasons to continue to build this new system. Given that, if the viewers can finally decide to give a certain show a double thumb up, why not include the Double Thumbs button, too? Anything, Netflix now continues to launch a new thumbs feature to users around the world that will soon be able to start expanding their TV backlog with enhanced precision.